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Think of a product that you are familiar with and a segment of this target market that is important to you personally (this could be a segment you fall in to, one where you have family, etc.).
What are some of the current and future ethical issues with current marketing and marketing strategy efforts targeting this subgroup? As this group continues to change, will these issues become more or less important? Why? Be sure to identify the ethical issues specifically and what can be done to mitigate these issues.
This assignment should be between 350-2000 words (excluding references, charts, graphs, etc.) with the focus being on quality content and reasoned arguments.
the ethical issues include marketing a product that harms people and marketing saying it is better for you than cigarettes but it really isn’t


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